Responsible food packaging could connect consumers to the environment

Research reveals that 80% U.S. food shoppers agree that reducing food waste is as important as reducing packaging waste. According to Mintel’s 2016 US Food Packaging Report 52% of consumers indicate they would prefer to buy foods with minimal or even no packaging to reduce waste.

81% of consumers say they would choose resealable packaging over non-resealable packaging to extend the shelf life of food. 54% would pay more for packaging with added features, such as being resealable or portion controlled. 30% indicated they often reuse food packaging for other purposes. However, recycling of food packaging is far from a universal behavior, as only 42% consumers report recycling most of the food packaging they use.

A lack of clear communication on labels may be a contributor to the relatively low recycling rate, 25% of consumers said it’s not always clear which food packaging is recyclable. Only 13% of consumers make an effort to avoid foods in packaging that cannot be recycled.

“Our research shows that reducing food waste is top of mind for consumers,” says John Owen, senior food and drink analyst at Mintel. “This presents opportunities for food brands and retailers to address these concerns through innovative packaging and product messaging.”

However, in 2015, only 21% of food product launches in the U.S. included on package claims regarding environmentally friendly packaging.

“The prevention of food waste can be positioned not only as a good way for consumers to save money, but also as a way to work toward reversing the growing food waste trend through conscious consumption,” says Owen.

Click here to read the article:
http://www.packagingdigest.com/food-packaging/responsible-food-packaging-could-connect-consumers-to-the-environment-2016-09-01

Source: Packaging Digest

Food packagers prefer recyclable over compostable materials

The latest finding from Packaging Digest’s Sustainable Packaging Study is that recycling is preferred over compostable packaging. In the survey 57% of brand owners and packaging suppliers sited recyclability as the most important environmental claim. Recyclability has the advantage of already having a large infrastructure in place that can collect, sort and sell the recycled materials.

Commercial composting facilities, which are necessary to create composted materials that can be reused, are less available and often require a drive to offload the materials for composting. This additional use of gas negates some of the green benefits of composting. Since only 20% of the total respondents polled selected compostable as important to their environmental claims, compostable might not offer a good return on investment.

To read the full article, go to
http://www.plasticstoday.com/food-packagers-prefer-recyclable-over-compostable-materials/35071181924370

Source: Plastics Today

The outlook for the green packaging market to 2020

Global Green Packaging Market 2016-2020, from Infiniti Research conducted a new study predicting the global green packaging market will experience growth at a CAGR of more than 7% during the forecasted period. With the consumer demand for eco-friendly and sustainable packaging material on the rise, vendors are focused on developing materials that have the traditional qualities but can also be recycled.

Europe leads the market with more than 31% in 2015; the rest of the world is well diversified as well. The leading countries in this region are Germany, United Kingdom and Italy.

According to the report, one of the major drivers of the market is the demand for bioplastics. Bioplastics are considered more sustainable than conventional plastic packaging products because they consume less energy and natural resources during the manufacturing process, generate lower CO2 emissions, and are lightweight by nature.

Click here to read the full article: http://www.packworld.com/sustainability/bioplastics/outlook-green-packaging-market-2020

Source: Packaging World